Star Trek hit the nail on the head when they portrayed every crew member with their own personal communicator. 30 years into the future, few people are without their cell phones and the great majority of them use them for everything from phone calls to email to browsing. This makes it imperative that a company fast forward into the 21st century and go mobile. But is your business ready for it?

Going Mobile

A recent poll suggests that 61% of all small businesses are not currently on a mobile platform. With the number of internet users striking 129.7 million in 2013, this equates to a server’s worth of lost opportunities.

You can check out this link for some interesting stats on mobile websites and small company presence: [Read: Is Your Business Ready for Mobile?]

Mobile Friendly?

If you aren’t sure if your website is mobile-friendly, chances are that it isn’t. Display and interaction work differently than they would on a desktop or a tablet. Follow the link and go through their checklist and see if your website is mobile-friendly or not:

[Read: Is Your Company’s Website Ready for 129.7 Million Mobile Visitors?]

If you’ve gone through the checklist and answered yes to most questions, your website is likely mobile friendly and you’re headed in the right direction. If not, it may be time to upgrade.

Why Should I?

Surfing the web on a mobile phone is an accepted standard. People are no longer surprised when they find a company that has a mobile site, because they expect every company to have one. In fact, research done by Compuware states that 71% of users expect a company to have a mobile site.

Better Service and Attraction

Having a mobile site means that at any time, from anywhere, customers can interact with your website, find solutions to problems and contact the company if need be. This accessibility goes a long way in providing customer satisfaction.

Not only will it provide a better customer experience, it can attract a huge untapped network of users you may not currently have. With 129.7 million users being connected to the internet, how many of those won’t even notice your company or pass it up for another simply because you don’t have a mobile website.

Trending

These mobile trends aren’t about to slow down. We are moving into an age where our online experiences are becoming more streamlined. The general public is expecting more and more to move from each platform – smartphone, tablet, pc, laptop – seamlessly, and there are companies out there who are providing it with great results. Visit this site to see exactly what the future forecast for mobile technology in 2013 is.

Mobile sites are the wave of the future, so get out there and surf or you’ll find yourself lost in the wake.

Post By DJ (14 Posts)

DJ has been a high profile Internet Marketer since 2001. He is the CEO of TechWyse and as a passionate member of the Internet marketing industry is a key contributor on the 'Rise To The Top' and the InstantMobile Blog.

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